Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier is the hierarchy of links that you build to boost your SEO campaign. Each level provides an additional layer of protection against Google harassing you with penalties.
To make it work, you'll need to spend lots of effort and time. This is because Google takes weeks to discover new backlinks and determine their quality on an individual basis.
First-Tier Links
The first layer of links that connect to your piece of content should be top-quality dofollow backlinks on reputable websites. These links are referred to as Tier 1 backlinks and act as the basis of your link building strategy. They give your website enough domain authority to rank highly on results pages of search engines. If, for instance your blog post was published on HubSpot and included a tier-one link to SearchEngineLand's compilation of Link Building Statistics then SearchEngineLand’s web page rankings will benefit from the link equity HubSpot gave away.
The second tier can be a bit more diverse and can contain low-quality hyperlinks, such as spammy forum posts or low-quality bookmark websites and directories. However, the main goal for the second tier 2 is to produce high-quality content that will link to your first tier links. This is because good content will improve the content in the article and won't be seen as something that was added for SEO purposes.
In order to build an effective tiered link building program, you'll need to invest in creating high-quality content and investing in tools such as RankerX or GSA. The time and money you spend manually executing a tiered campaign could be worthwhile if you intend to see the increase in ranking benefits of a properly designed backlink pyramid.
Second-Tier Links
Tiered link building is designed to funnel users through other pages before bringing them to your site. It is important to select second-tier backlinks sources that are relevant to your business and website for this to work. Blog posts from guest bloggers are more effective in this regard than profile pages because they offer content that is valuable and users will want to consume.
You should generally avoid using Links in tier 2 on forums or other sites that aren't of high quality. Instead, choose pages that are of high-quality like industry news or guest articles. These links will appear more natural and have more influence on your search engine rankings. They're also more likely to be regarded as having been able to pass link equity by Google and can boost the value of their position in SERPs.
If best sites for tiered link building planning to create tier 2 links in the hopes of increasing your SEO rankings It is important to be aware that it's difficult to obtain these kinds of quality backlinks manually. It can take months to send guest posts to top-quality publishers, and even longer them to be published. Additionally, it could take weeks to see results of your efforts in creating new traffic and online conversions.
Many SEOs also turn to automated tools to assist them in build links that are second-tier. However, this approach could be in violation of Google's Webmaster guidelines and result in a penalty.
Third-Tier Links
The number of links on this level is staggering and can even be borderline spammy. They are shared on social media platforms, as well as websites that are created by users, such as Quora. They help with the indexing of tier two links but don't give any link equity to the resource promoted. These are usually nofollow links. At this stage marketers are more interested in quantity than quality. They employ tools to publish many hyperlinks on forums, in comment sections of articles and blog posts, in directories and other similar places. In this situation tiered link-building is a gray zone and violates Google’s webmaster guidelines.
Link-building strategies that are classified require a significant amount of time and effort to be successful. Google may take months or even days to index an backlink. It could take weeks or months to see an SEO effect. Therefore, marketers must be patient and implement a well-thought-out strategy for content.
Marketers should be cautious about using too many automated tools for this type of linking. These tools could violate rules regarding search engine optimization and could result in penalties. It is better to manually select and publish links on relevant websites of donors instead of using automated tools such as GSA or RankerX. This will prevent the search engine from penalizing a promotion with low-quality links.
Fourth-Tier Links
Tiered link building continues to be a well-known method of gaining higher website rankings. Since Google has been making significant efforts to eradicate "black-hat" SEO techniques, tiered link building methods have been affected.
This is because they're considered to be a gray area in the SEO world and can be penalized if they are used in a manipulative manner. Tiered links are backlinks created on various levels of a pyramid. These backlinks are used to improve a site's ranking in search engine results. This way, the promoted web page will be more prominent than its rivals and gain more organic traffic.
The quality of backlinks in this tier goes an eminent decline and are typically nofollow. Additionally, this tier can be comprised of low-quality directories, profiles, and article networks. These links can be created in a natural way or through strategic automation tools. However, they must remain diverse in terms of niches, domains and importance.
These backlinks, as well as being poor-quality and non-follow, can also cause issues if they aren't diversified enough. Google has a team of highly-trained hounds who constantly search for patterns and techniques in backlink profiles. If they are found they could trigger sanctions not just for the team responsible for building links, but also for the clients of Google.